The Italian brand's heart beats in its home town of Bologna but its spirit has conquered the world. It reviews 90 years of history.
With a bag sold every 16 seconds, this Italian brand is nothing if not well known! Founded by Aldo Furlanetto in 1927, Furla now has almost a thousand sales outlets around the world, 400 of them shops. An incredible success story for a small family firm still based in the centre of Bologna, but which has evolved with the times and made its mark through modern designs and exceptionally high-quality leathers. For its 90th year, Furla has reinterpreted its iconic Metropolis bag in an anniversary iteration with nine interchangeable flaps. The inspiration for it was the music genres that have sound-tracked the firm's existence: Roaring Twenties charleston (soft nappa leather covered in velvet and decorated with studs), joyous, frenetic swing (red-and-white gingham-print leather), golden age of rock’n’roll (pink, turquoise and onyx), Seventies disco revolution (glittering like a disco ball), and of course third-millennium EDM (silver-leather 'robot' flap). A unique trip through nine decades in the company of a fun, imaginative 'it' bag. Limited edition.
Nice,
2 av. de Verdun
Tél. 04 93 79 05 80
Par Marjorie Modi
Côteweb 2021, création de site Internet sur Nice